Monday, May 24, 2010

Call to Action Buttons: Examples and Best Practices - Smashing Magazine

This is an excellent article giving examples and best practices of "call to actions" buttons. It's important to periodically review and compare your organization's website pages to current industry trends.

The reason for this that professional top quality web design and development is never about making things pretty; it is all about maximizing opportunities to convert every day visitors into long term and devoted customers, members, supporters, and fans. That's a learning process the industry has been on since the creation of the first browser. Make sure you site is kept up or it will be your organization that is left behind.

Posted via web from I work for Infamia.com

Thursday, May 20, 2010

Why Africa aid campaigns FAIL (free ebook) | Annansi Chronicles

Collection of perspectives on the 1 Million Shirts campaign. Great ebook. Whether you are already in the aid community or looking to "do something to help", this is a must read. We are on page 36.

Posted via web from I work for Infamia.com

Monday, May 17, 2010

Seth's Blog: The circles (no more strangers)

Always chasing new contacts? This is a good reminder that your time is better spent connecting with your closest friends.

Posted via web from I work for Infamia.com

Wednesday, April 21, 2010

Entrepreneurs can change the world

Love this video by @Grasshopper, a "virtual phone system designed for entrepreneurs".

Posted via web from I work for Infamia.com

Thursday, February 25, 2010

Hey Valley VCs, Haven't You Heard? Washington DC is Hawt!

There you are! Where have you been?! Running late to the party aren't you? Ok, well no sweat. Just pay attention. I know a guy. I'll get ya in...

This “town” of two cities (Washington & Baltimore) is full of talented & bold entrepreneurs.   If you are a well-funded venture capitalist from out west, I am going to give it to you straight, “East Coast style.”  You would have to be a fool not to seriously consider this area for opportunities.

Let’s look at what your money has to contend with out west: you have sunshine, great surfing, snowy mountains, and lovely weather year round.   You have corporate tech campuses that look more like college dormitories. Trying to score the next Twitter in the Valley sounds like combing through a picked over fruit stand just before closing time.  Even if you find something “fresh,” it’s probably already been pawed at by your larger competitors. 

Here on the East Coast: there’s no skiing.   Our mountains are covered in ice. Don’t bother bringing your surfboards, either.  Our Capitol was built on a swamp, not the beach, for good reason -- the Founding Fathers knew they needed to keep the wandering mind focused on getting things done.    

So just bring your laptops.  We have endless cube farms just over the Potomac River and plenty of wifi around town.   Because you know what we do for fun around here?  We WORK.  This is a town full of workaholics!

How are those West Coast portfolio burn out rates doing these days, btw? Not so “hawt” huh?    Tell you what, because I like you, I’ll fill you in on a little secret.  Come closer...I don’t want EVERYBODY to know...   

DC is full of diamonds in the rough. They’re surviving as lifestyle businesses, bootstrapped from the ground up, because the VC pool here doesn’t have a deep end.  These gems are hyper-focused on delivering products & services that are in demand, making a difference, and oh my gosh, this is the best part... some of them actually have paying customers. Yes! I know!  Who does that, right? 

But hey, slow your roll.  Don’t get too excited and start bringing all your VC friends to the party.  These Washington and Baltimore entrepreneurs are pretty tough.  They’ve been going at it without the Valley’s help just fine.  It’s not like they need your money to fund their next office foosball competition. If you want to play, you have to offer some fair deals or they’re just going to turn you down.   

So yes, Valley VCs, I’m speaking to you.  When you get sick and tired of burning off your cash on the next dollar mobile app of the week, do yourselves a favor and pay a visit to your nation’s Capitol. I think you’ll be pleasantly surprised.

Posted via web from I work for Infamia.com

Monday, February 22, 2010

How to Tell if Your Pricing is Right | Small Business Trends

Right price to charge

The Small Business Trends newsletter I received this morning had little interesting tidbit regarding pricing by Andy Birol that sounded like similar advice you get when learning to play poker.

If you've ever played poker, you would quickly learn that the level of enthusiasm (or lack thereof) can be a big "tell" as to where your bet is in terms your opponent's willingness to gamble with you.

Having invested in an expensive Texas Hold'em education myself, I think the analogy is pretty good up to a point. If there's no negotiation process with your customers, you are probably far from a fair number for both parties. Yes, it is part art, part knowing your customer, and part knowing your market. And a bit like poker advice to a novice gambler, you should definitely get to know the game and the players before starting to play.

But this is business. And unlike poker, where the zero sum gain is what everyone is playing for, that's not the case in this day and age of the pressures from social media & transparency on businesses.

If you want to stay in business for a long time, the best advice I know is that you have make sure there is a win for both sides in all negotiations. No one whether the customer or the provider should feel they're not getting a fair exchange. You not only risk losing the relationship, you risk a bad deal being exposed to the public that could potentially affect your future business relationships.

So play as fair as you can, and you'll do just fine.

Posted via web from I work for Infamia.com

Friday, February 19, 2010

Get Rid Of Problematic Clients

February 16, 2010

Is Your Client Costing You Money?

Posted by Marla Tabaka at 4:00 PM

We've all done it...hung on to the client who makes unreasonable demands on our time and resources. We may hang on out of the fear of letting go of the revenue, or we may believe that the impossible client is going to change, so why not wait it out?

This is the client who often pays late or argues about the amount of the invoice. This client calls or emails more frequently than the rest and demands that you have an answer for him on the spot. She expects last minute changes and somehow has a direct line of communication to your stomach because it%u2019s always tied in knots when her number shows up on caller ID. This is the client who pays the least but expects as much, or more, than your top-paying clients. And just when you think you%u2019ve had enough and it%u2019s time to do something about it, this client%u2019s radar goes off and he says something really nice and tells you how much he appreciates you!

Listen up freelancers and startup entrepreneurs. All clients are not the same. Yes, I've said it. Having a bad client in the bunch is actually unfair to the rest of your well deserving clients, and knowing how to address problem clients is critical to your success.

Maria Tabaka covers how to go about diplomatically setting the rules so you can do you best work. And it's definitely a skill you have to learn to apply judiciously, if you want to do good business here in Washington DC.

Posted via web from I work for Infamia.com